AI Agent
Social Swarm Marketing Blog
Feb 17, 2026
Introduction: What is OpenClaw and Why You Need It
Imagine having a personal AI assistant that works 24/7, answers messages on your behalf, manages your calendar, and even helps with coding tasks—all while running on your own hardware. That's exactly what OpenClaw delivers.
OpenClaw is an open-source personal AI assistant that you can self-host on virtually any device. Unlike cloud-based AI services that charge monthly subscriptions and store your data on their servers, OpenClaw gives you complete control, privacy, and significant cost savings.
In this comprehensive guide, I'll walk you through setting up OpenClaw on Mac, Windows, Raspberry Pi, or a VPS—even if you have zero technical experience. By the end, you'll have your own AI agent ready to automate your business and personal tasks.
Why I Recommend a VPS for OpenClaw: While you can run OpenClaw on your local machine, a Virtual Private Server (VPS) ensures your AI assistant is always online. I personally use and recommend Hostinger VPS for its reliability, affordability, and excellent performance for AI workloads.
What You'll Need Before Starting
Before diving into the installation, gather these essentials:
Hardware: Mac, Windows PC, Raspberry Pi (4 or newer recommended), or a VPS
API Keys: You'll need API access from Anthropic (Claude) or OpenAI
Terminal Access: Basic familiarity with command line (don't worry—I'll provide exact commands)
Patience: Initial setup takes 30-60 minutes, but it's a one-time process
Cost Breakdown:
OpenClaw software: FREE (open-source)
AI API usage: ~$5-20/month depending on usage
VPS (optional but recommended): Starting at $4.99/month with Hostinger
Step 1: Choose Your Platform
OpenClaw supports multiple platforms. Here's how to decide:
Option A: Mac (Easiest for Beginners)
Best for: Apple ecosystem users who want local control
Works natively on macOS
Easy integration with iMessage, Calendar, and Contacts
Great for testing before moving to VPS
Option B: Windows (via WSL2)
Best for: Windows users comfortable with Linux subsystem
Requires Windows Subsystem for Linux 2 (WSL2)
Full functionality once configured
Good for development environments
Option C: Raspberry Pi (Budget-Friendly)
Best for: Tech enthusiasts who want a low-cost, always-on solution
Extremely energy-efficient
One-time hardware cost (~$100)
Great learning experience
Option D: VPS (Recommended for Business)
Best for: Businesses needing 24/7 availability without maintaining hardware
Always online—no computer to keep running
Accessible from anywhere
Scalable resources as you grow
Professional reliability
My Recommendation: For business use, go with a VPS. Hostinger's VPS plans offer the perfect balance of performance and affordability for running OpenClaw.
Step 2: Setting Up Your VPS (Skip if Using Local Machine)
If you chose Mac, Windows, or Raspberry Pi, skip to Step 3. For VPS users, let's get your server ready.
2.1 Sign Up for Hostinger VPS
Visit Hostinger and create an account
Navigate to VPS hosting plans
Select the KVM 2 plan or higher (2GB RAM minimum recommended for AI workloads)
Choose Ubuntu 22.04 LTS as your operating system
Complete checkout and wait for provisioning (usually 5-10 minutes)
Why Hostinger? Their VPS includes DDoS protection, automated backups, and 24/7 support—all at prices lower than competitors. Plus, their control panel makes server management incredibly simple.
2.2 Connect to Your VPS
Once your VPS is ready:
Go to your Hostinger control panel
Find your VPS and click "Manage"
Note the IP address provided
Open Terminal (Mac) or PowerShell (Windows)
Connect via SSH:
ssh root@YOUR-VPS-IPEnter the password provided by Hostinger
Security Tip: After first login, change your root password immediately with passwd command.
Step 3: Install OpenClaw
Now for the main event—installing OpenClaw. The process is similar across all platforms.
3.1 Install Prerequisites
First, update your system and install required packages:
3.2 Install OpenClaw CLI
The easiest way to install OpenClaw is via npm:
Verify installation:
3.3 Run the Onboarding Wizard
OpenClaw includes an excellent onboarding wizard that guides you through setup:
The wizard will:
Create your workspace directory
Set up the gateway configuration
Configure your preferred messaging channels
Install essential skills
Follow the prompts carefully—the wizard explains each step.
Step 4: Configure Your AI Model
OpenClaw works with multiple AI providers. Here's how to set up the most popular options:
4.1 Anthropic Claude (Recommended)
Claude offers excellent reasoning and long-context understanding—perfect for an AI assistant.
Visit console.anthropic.com
Create an account and add billing ($5 minimum)
Generate an API key
In OpenClaw, run:
openclaw auth add anthropic YOUR_API_KEY
4.2 OpenAI (ChatGPT)
If you prefer GPT models:
Go to platform.openai.com
Create an account and add billing
Generate an API key
In OpenClaw:
openclaw auth add openai YOUR_API_KEY
Pro Tip: Start with Anthropic Claude—it performs better for assistant tasks and is more resistant to prompt injection attacks.
Step 5: Connect Messaging Channels
This is where OpenClaw shines. You can connect multiple channels so your AI can respond wherever you communicate.
5.1 Telegram (Easiest to Start)
Message @BotFather on Telegram
Create a new bot with
/newbotCopy the API token provided
In OpenClaw:
openclaw channel add telegram --token YOUR_BOT_TOKEN
5.2 Discord
Go to Discord Developer Portal
Create a new application
Generate a bot token
Add to your server
Configure in OpenClaw:
openclaw channel add discord --token YOUR_TOKEN
5.3 Slack
Create a Slack app at api.slack.com
Enable Bot permissions
Install to your workspace
Add to OpenClaw with your Bot User OAuth Token
5.4 Other Channels
OpenClaw also supports:
WhatsApp (via WhatsApp Business API)
Signal
iMessage (via BlueBubbles on Mac)
Google Chat
Microsoft Teams
WebChat (browser-based interface)
Step 6: Start Your AI Agent
With everything configured, it's time to start your assistant:
Your AI is now running! Try sending a message through one of your connected channels, or use:
Step 7: Essential Configuration and Skills
Make your AI truly useful by adding skills and configuring preferences.
7.1 Install Useful Skills
7.2 Set Your Preferences
Edit your configuration file at ~/.openclaw/config.json:
Set your timezone
Configure notification preferences
Customize the AI's personality and response style
Step 8: Running OpenClaw 24/7 (VPS Users)
If you're running on a VPS, you'll want OpenClaw to stay running even when you log out.
8.1 Install as a System Service
This sets up OpenClaw to automatically start on boot and restart if it crashes.
8.2 Monitor Your Agent
Troubleshooting Common Issues
Issue: "Command not found" after installation
Solution: Add npm global bin to your PATH:
Issue: API errors when starting agent
Solution: Verify your API key is correct:
Issue: Gateway won't start on VPS
Solution: Check if port 18789 is available:
Issue: Messages not being received
Solution: Check channel configuration:
Advanced Tips for Business Use
Automating Workflows
Create custom commands for repetitive tasks:
Multi-User Setup
Configure different permission levels if multiple team members will interact with the AI.
Backup Your Configuration
Regularly backup your workspace:
Conclusion: Your AI Assistant Awaits
You now have a fully functional AI assistant running on your own infrastructure. Whether you chose Mac, Windows, Raspberry Pi, or a Hostinger VPS, your OpenClaw agent is ready to help automate your business, manage communications, and boost productivity.
What's Next?
Explore the OpenClaw documentation for advanced features
Join the Discord community for support and ideas
Experiment with different skills and integrations
Set up monitoring to track your AI's performance
Remember: The initial setup is the hardest part. Once running, OpenClaw requires minimal maintenance while delivering massive value through automation and AI assistance.
Disclaimer: This post contains affiliate links. If you purchase a Hostinger VPS through my link, I may earn a commission at no extra cost to you. I only recommend products I personally use and trust.












